Megan Chiamos, Author at 365 Cannabis Software To Grow With Mon, 01 Jul 2024 06:11:59 +0000 en-CA hourly 1 https://wordpress.org/?v=6.6.4 https://www.365cannabis.com/wp-content/uploads/2019/07/cropped-The-D-32x32.png Megan Chiamos, Author at 365 Cannabis 32 32 What Is Cannabis Manufacturing Software and Why Is It Important to Choose the Right Platform? https://www.365cannabis.com/what-is-cannabis-manufacturing-software/ Mon, 27 Sep 2021 16:27:20 +0000 https://www.365cannabis.com/?p=7375 A grand component to any successful cannabis company is the proper selection and implementation of...

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A grand component to any successful cannabis company is the proper selection and implementation of cannabis manufacturing software. But, how do you decide which of the many available platforms is the right one to use? There are many different cannabis manufacturing softwares, but finding the one that is right for your business really comes down to your company needs, your employees, and the types of services you are providing.

Cannabis manufacturing software provides seed-to-sale functionality for hemp and cannabis companies. This platform records and reports required information to state systems while simultaneously collecting valuable insights for your business. Whether it’s managing inventory and production, recording necessary data for compliance, or monitoring entire seed-to-sale supply chain activities, cannabis processor software saves time and increases transparency for any licensed cannabis operation. Choosing one, however, is an important decision, and can jeopardize money, time, and resources if not considered correctly.

How to Choose a Marijuana Processor Software

Adopting and implementing new cannabis software requires time and resources, but fortunately, these seed-to-sale solutions can stick around for a long time once a company is trained with the proper software. Since features may greatly vary between the many software providers available, the decision must be driven by operational needs and objectives. Some important factors to consider when choosing the correct cannabis processor software include:

  • Ensuring your system has real-time data, and tracks the entirety of your operation
  • Easy to establish standard operating procedures (SOPs), so unexpected company or personnel changes don’t result in any downtime
  • Compliant with operation objectives, and backed by support (software training or support services if issues arise)
  • Uniquely suited to how you do your business, with the ability to integrate with the other parts of the seed-to-sale process (inventory management, report creation, data leveraging)

Other Types of Cannabis Processor Softwares (ERPs)

Enterprise resource planning is ideal for expanding hemp and cannabis companies to provide the proper collection of information. Hemp processor ERPs and cannabis processor ERPs are software platforms that bring together finance, CRM, distribution, cultivation, processing, retail, and compliance under one system,enhancing a company’s efficiency, productivity, and scalability. While generally found in bigger and well-established organizations, cannabis ERP solutions are designed for the industry, manage large quantities of data, and are extremely effective in managing and monitoring mid to large scale operations.

ERP Seed-to-Sale Solutions With 365 Cannabis

365 Cannabis delivers a complete ERP cannabis solution for any hemp or cannabis operation with unparalleled service and support. Our cannabis manufacturing software is the industry’s best solution for boosting businesses while adhering to and integrating with the many complex compliance and reporting regulations. We offer C-Suite solutions such as supply chain visibility, data-driven analytics, multi-location management, and extensive real-time reporting.

Our extensive inventory and warehousing solutions include:

  • Automated inventory – set criteria for reorder points to accurately track costs and prevent product shortages
  • Centralized location management – optimize your locations and reduce overhead costs of shipping, labor, and spoilage
  • Vendor management – effectively manage your vendors to control costs and track inventory
  • Item recall traceability – identify defective products and trace them back to their original source

Functionality is key when choosing the correct cannabis manufacturing software, and at 365 Cannabis, our goal is to deliver the most robust ERP for all of your operations. For more information about our software solutions, or for any general questions, contact us today.

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How To Choose a POS System: Boost Dispensary Productivity https://www.365cannabis.com/how-to-choose-a-pos-system/ Thu, 12 Aug 2021 15:00:16 +0000 https://www.365cannabis.com/?p=7046 How to choose a POS system? the ultimate question pondered by small dispensaries and large...

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How to choose a POS system? the ultimate question pondered by small dispensaries and large cannabis conglomerates alike. The cannabusiness industry faces a set of unique opportunities and challenges, so having tailor made systems, such as dispensary POS software, allows you to grow and thrive. The cannabis landscape has changed much in the last few years, as more and more small-time operations are seeking to evolve into legitimate, large-scale business operations.

One of the most important aspects to consider as you scale upwards, is the level of adaptability and support your point-of-sale software provides. From tracking sales to compiling insightful consumer data, a strong POS system is critical to the continued growth of your operation. But, how do you choose the right one? First, let’s take a look at what a POS system does.

What is a POS system?

The success of every cannabis dispensary depends on having a well developed point-of-sale (POS) system. Weak, incomplete, or superficial cannabis POS software leads to lost money, sales, and even legal troubles.

At the most basic level, point of sale systems allow a business to accept payment and track sales. When thoughtfully crafted to meet the needs of the industry and market, a POS system can provide much more. For example, well built cannabis POS software  provides the following:

1. Amazing Customer Experiences

Providing staff with a user-friendly dispensary POS software creates a professional retail experience for the customer and gives staff time to do what they do best- care for the customer.

2. Minimize Errors

Using dispensary POS software will optimize your processes and minimize the amount of interaction needed with your system to reduce the risk of potential data entry errors.

3. Track Your Inventory In Real Time

Cannabis POS software, when functioning as part of overarching dispensary management system software, links your entire operation, allowing your stores to have an accurate count of what is in stock at all times, and to effectively manage your supply chain.

4. Data Driven Decisions

Well built software also provides built in reporting and analysis tools to gain insight into your business data.

5. Integrate With An MRP

Effective and worthwhile dispensary POS software will work as part of a system, and integrate with processing software and material requirements planning (MRP) to help with effectively tracking costs and maximizing resources.

How to Choose a POS System

In addition to the qualities mentioned above, below are some key factors to consider when it comes to how to choose a POS system.

Easy To Manage And Keep Organized

Thorough, highly effective dispensary POS software should be easy to use too. Some people think complicated steps mean quality, though having a product which is easy for staff to use, saves time and increases productivity on a daily basis.

Customer Friendly  

Customer experience should always be top of mind, so choosing a system which provides an easy, uncomplicated, and professional retail experience is critical.

Multiple Ways To Learn

Seeking providers who offer multiple ways to train and learn the system is important. Look for the ability to attend in person training, access documents, or work with a consultant.

Easy To Update

Take the time to ask how easy the system is to update. Complicated update procedures cause delays and lost revenue for your business.

Connect The Whole Enterprise

Choosing a provider who provides software to support the entirety of your enterprise, in addition to POS software, opens up a whole new world of possibilities.

Compliance Integration

Look for information gathering necessary for compliance to be built into the cannabis POS software and tailored to meet specific state, province, or international requirements.

Reports You Can Actually Use

Look at how data and reports are presented. Having a visual representation of information, interactive reports, and a way to share information across your organization are essential.

365 Cannabis 

Our goal is to provide a comprehensive software solution designed specifically for cannabis cultivators, producers, distributors and dispensaries that allows users to maximize efficiency, promote growth, and ensure compliance. Learn more about us, and please contact us today with any questions you may have.

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How Vertically Integrated Cannabusiness Operators Benefit From The Right ERP Software For Cannabis Production https://www.365cannabis.com/erp-software-for-cannabis/ Tue, 10 Aug 2021 04:46:50 +0000 https://www.365cannabis.com/?p=7031 As the marijuana industry continuously grows as more states legalize the substance, cannabusinesses must ensure...

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As the marijuana industry continuously grows as more states legalize the substance, cannabusinesses must ensure that production remains on track, profitability is still being achieved, and cash flow is managed effectively. To accomplish these important tasks, companies and businesses now require sophisticated ERP software for cannabis production and sales management.

As the marijuana industry matures, we’ve seen more and more capital being shelled out towards ensuring functional efficiency and long-lasting success, instead of development and research and creating a market share.

Our ERP software for cannabis production management will help companies improve their operations and save money while ensuring that they remain fully compliant across different legal jurisdictions. 

Marijuana ERP Software

Marijuana ERP software is an application that connects every area of a Cannabusiness in a consolidated common database.

It comprises multiple modules that deal with particular business requirements such as accounting, order management, sales, project management, manufacturing, human resources, inventory, and more. 

The ERP solution weed software works as a comprehensive solution that merges vital seed-to-sale functionality along with desperately needed back-office traits to run all operations successfully. 

This means ERP offers all the necessary tools and equipment needed to manage customers and financials, produce precise reports, track sales, and manage inventory from seeding to eventual sales.    

ERP Solutions for Medical Marijuana

For marijuana cultivators, distributors and processors, ERP allows operators to obtain significant changes, enhance inventory management, optimize the supply chain and seek areas to minimize waste.

Here’s how the software can help your Cannabusiness:

  • Waste Reduction

Often, regulatory compliance can impede sustainability efforts. However, if marijuana operators have access to advanced technologies to monitor supply chain operations and predict usage, they can minimize waste. 

With enhanced visibility, cannabis operators can determine areas that require betterment by auditing the supply chain from first to last. Issues will likely turn up in sections of over-buying or over-production of materials due to improper forecasting. Fortunately, with the help of cannabis ERP software, you will not have to make critical business decisions based on instincts. 

ERP software allows operators to track materials as well as demand; plus, it helps them practice lean production (also called lean manufacturing). Using the system data, cannabis operators try to eliminate:

  • Over-production of products, which are not ready for sale
  • Delays that lead to blockages or waste
  • Unutilized products and materials placed in the storehouse 
  • Inadequate workplace layouts, causing so much time to move around
  • Defects caused by poor quality management  

ERP allows marijuana operators to emphasize lean manufacturing, optimize efficiencies, streamline quality, and minimize costs to reduce waste for sustainable operations.

  • Inventory Management 

With the help of cannabis ERP software, operators can even monitor individual stocks across various locations, including retail locations and warehouses. This helps them gain complete visibility into their supply chain process as they shift from wrapping to inventory, delivery, retail, and ultimately into the customer’s hands. 

  • Supply-Chain Optimization

The effect of the marijuana ERP solution on the supply chain can be substantial, especially when trying to achieve a more viable operation. 

  • Demand & Planning

ERP software can deduce demand automatically once orders fall in. It simplifies the supply chain process by making efficient job scheduling. This way, you’ll have complete visibility of the resources that are consumed. 

  • Procurement

With cannabis ERP software, you can have adequate means to supervise and control the supply and procurement of services and goods throughout the chain. 

ERP looks out for all components under the supply-chain management, from managing production and inventory resources to handling execution and transportation processes. 

  • Production

Cannabis ERP software allows “Bill of Material BOM” for all items. Once production begins, every record for labor resources and machines are made and updated timely. All activities are documented with ERP software to ensure proper supply-chain process, increase efficiencies, minimize carbon footprint, and eliminate errors. 

Ready to Better your Supply Chain?

Our cannabis ERP software has six modules, including financials, cultivation, processing, CRM, distribution, and retail. Browse our site to learn more today, and please contact us with any questions you may have.

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The Most Common Signs You’ve Outgrown Your ERP https://www.365cannabis.com/the-most-common-signs-youve-outgrown-your-erp/ Fri, 04 Jun 2021 18:15:22 +0000 http://www.365cannabis.com/?p=6732 While the cannabis industry is still pretty new, it’s currently experiencing a rapid growth expansion,...

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While the cannabis industry is still pretty new, it’s currently experiencing a rapid growth expansion, causing many cannabusinesses to realize they are operating on an outgrown ERP platform.

An enterprise resource planning (ERP) system is what makes your business run as smoothly as possible for both your customers and your staff. Everything from fulfilling orders, planning and registering plants, accessing customized data on your customers, and so much more is possible with a modern ERP system. 

In light of this deluge of rapid growth within the industry, re-evaluating your cannabusiness’ ERP system is crucial. A simple system audit might reveal what’s causing those kinks in your workflows. To help you identify some telltale clues that your platform is aging, here are some of the most common signs that you have outgrown your ERP. 

  1. Your Seed-To-Sale ERP Is Inefficient 

If your current seed-to-sale ERP still involves manual processes, then it’s time for an upgrade. One of the significant benefits of having an automated ERP is that it can streamline processes so your staff can focus on more critical business matters, instead of data entry and extraction. 

  1. Your Current Software Can’t Integrate With New Systems 

Right now, a current ERP system is good for about 10 years. However, some businesses report using systems that are nearly 20-years-old!  So many new technologies are available, from artificial intelligence (AI) to 3D printing. The possibilities are endless when you’re able to integrate new technology with your ERP. 

  1. You’re Using Several Platforms

If you’re using several, different platforms to track, manage, and organize various metrics, then it’s time for an upgrade. Having a modern ERP for the cannabis industry means using only one platform to manage everything from seed-to-sale financials, forecasting and tracking plants, managing relationship-building with customers, and so much more.  

  1. You Have Bad Inventory Control 

One of the most concerning signs you have outgrown your ERP is not having immediate access to your inventory. If you end up overselling items, it not only causes backend confusion, but results in a poor customer experience as well.  

With a modern ERP for the cannabis industry, you can be proactive during any possible inventory issues because you have access to all information in one system. 

  1. You Have No Compliance Assistance 

Staying in compliance is part of the cannabusiness territory. But, suppose your current ERP system doesn’t help you track regulatory changes and updates, and reduces your ability to pull reports and audits effortlessly. In that case, you could be putting your business at serious risk for fines and penalties. 

Upgraded ERP systems make reporting more manageable, but new technology can also handle more extensive data with ease, making the entire process much faster and completely hassle-free. 

Switching Cannabusiness Softwares

A cannabis software platform can help you with your day-to-day operations by providing an all-inclusive digital workflow that allows you to give a stellar seed-to-sale experience while staying compliant. According to the National Cannabis Industry Association, switching to modern ERP software can: 

  • Improve employee retention 
  • Increase customer satisfaction 
  • Save money and increase profits 
  • Increase the value of your business with owners and investors 
  • Provide immediate reports that can help with strategic decisions 

365 Cannabis 

365 Cannabis is all-inclusive ERP software that cannabis experts built specifically for cultivators, producers, distributors, and dispensaries. You can custom build the software from six core modules to fit your cannabis business needs best. If you still think you can’t outgrow your systems, then we invite you to learn more about what switching to 365 Cannabis can do for your business and request a free demo today. 

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Seed to Sale Software Comparison Tips for 2021 https://www.365cannabis.com/seed-to-sale-software-comparison/ Fri, 30 Apr 2021 19:25:35 +0000 http://www.365cannabis.com/?p=6680 We have plenty of seed to sale software comparison tips to help you choose the...

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We have plenty of seed to sale software comparison tips to help you choose the best cannabis grow software for your business. Cannabis legalization across America has the industry booming. As of April 2021, 17 states allow recreational use for adults, and 36 have legal, medical programs. However, both sales types require extensive tracking to align with regulations and safety requirements.

Cannabis grow software is necessary to meet these demands. However, choosing the right program to fit your business needs will require some research, as each provider offers different features that don’t necessarily fit every brand’s needs. To help you out, we discuss some important comparison tips to help you manage costs, make the right choice, and get an edge on the competition.

Cannabis Grow Software Can Improve Production, Sales, & Safety

When reviewing programs, seed to sale software cost is essential, but don’t let it be the deciding factor. The less expensive option isn’t always the best. Cannabis software management covers every area of your business and is a vital part of improving production, quality, and safety. These aspects are crucial to boosting customer satisfaction and sales. 

Another aspect to consider with the seed to sale software cost is the size of your operation. Many programs are tied to larger businesses, and these can be expensive and offer features smaller companies don’t need and can’t afford. Look for cannabis management software that scales services by size. Another consideration is to find programs that handle everything, including financial data. Options that can help you reduce reliance on other software, such as QuickBooks, can reduce how much time you spend on accounting. The more time you have to handle different tasks, the more time and devotion you can put into growing your business.

Seed to Sale Software Comparison: How to Find the Right Program

When reviewing programs, software cost is an integral part of the process—and depending on the size of your company, not all are cost-effective. A small brand with a few cannabis strains doesn’t need the level of support that a multi-state cultivator requires. 

There are a few ways to find what fits your business. As the cannabis industry grows, trade shows and events are popping up everywhere. Many are available online, allowing smaller-scale companies to gain the same knowledge previously afforded to large operations. 

These can offer valuable information about what cannabis grow software other brands are using. It also provides the chance to talk to different providers and businesses about their experiences to make an informed decision about cannabis management software.

Another option is to read reviews online— just make sure to look for reviews from third parties that have the most transparency and may offer a better level of trust. Read several customer transparencies, including negative responses to learn as much as possible before making a decision.

Cannabis Management Software Features

What features should you look for with a seed to sale software? It depends on your business’s needs. There are many aspects the right program can help you improve, such as:

Don’t rely solely on seed to sale software costs when making your decision. Look for the program that fits your needs and budget.

365 Cannabis Management Software

Find everything you need to grow premium recreational and medical cannabis and hemp plants in one place with 365 Cannabis management software. Our cannabis grow software allows businesses to effectively forecast the cultivation details of each genus and cultivar, optimize performance for any size operation, and stay compliant with state regulations. Handle everything from space and labor planning to yield forecasting with a few clicks on your mobile device.

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365 Cannabis and C15 Solutions, Inc. (“C15”) Expand ERP Functionality with eQuality Management and Compliance https://www.365cannabis.com/365-cannabis-and-c15-solutions-inc-c15-expand-erp-functionality-with-equality-management-and-compliance/ Wed, 02 Dec 2020 16:55:00 +0000 http://www.365cannabis.com/?p=6637 365 Cannabis, the leading cannabis ERP software, and C15, the number one eQMS for the cannabis industry, announced their dual integration and partnerships.

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LAS VEGAS AND OAKVILLE, UNITED STATES AND CANADA, December 2, 2020 — 365 Cannabis, the leading cannabis ERP software, and C15, the number one eDocument Control, Compliance Training, HACCP and Quality Management solution (C15eQMS”) for the global cannabis industry, today announced their dual integration and partnerships.

The new integration offers cannabis companies increased functionality and optimization providing complete end-to-end operation, compliance, and risk management platform. This bundling offers an end-to-end risk management and compliance platform for the global cannabis sector, combining two of the best solutions in the market via seamless integration.

Powered by Microsoft Dynamics 365 Business Central, 365 Cannabis delivers an ERP solution specifically tailored to the challenges and requirements of the cannabis industry. Integrating with best-in-class, cannabis-specific solutions, like C15 eQMS 365 Cannabis provides the most robust ERP on the market.

“365 Cannabis is the industry leading ERP software and through partnerships, such as the one with C15 we are able to provide an unparalleled bundled software solution with quality management and compliance across the entire supply chain.”

Michael Kiehn, Chief Revenue Officer at 365 Cannabis


C15 is considered the number one eQMS for the global cannabis space. Offering quality event management, configurable workflows, robust audit trails, asset management, and customizable dashboards and reports, C15 is transforming quality and compliance in the global cannabis sector.

“Quality management and compliance are the top priorities for cannabis, producers, brands, cultivators and processors. C15’s partnerships with leading software providers, like 365 Cannabis, merges critical functionality and data seamlessly in one source of truth.”

Sean Samuel, VP of Sales and Marketing at C15

Together, 365 Cannabis and C15 are revolutionizing the cannabis technology space with a similar dedicated customer focus, unparalleled service levels and when bundled and integrated it allows our joint customer base to be “best in quality class”.

To learn more about C15 visit c15solutions.com, and to learn more about 365 Cannabis, visit 365cannabis.com.

ABOUT CANNABIS 365
Developed by the NAV People Inc., 365 Cannabis is an ERP software solution for the legal marijuana industry. The innovative technology is one of the top end-to-end cannabis solutions on the market seamlessly integrated with Microsoft Dynamics 365. The software is tailored to the challenges and requirements of the cannabis industry under one system.
365 Cannabis is headquartered in Las Vegas, Nevada, E Bridger Avenue, Suite 400.
Visit 365cannabis.com, call 1-888-609-6766, or email info@365vertical.com.

ABOUT C15 SOLUTIONS, INC.
C15 is the technology partner for Veeva Systems, Inc. (www.veeva.com) C15eQMS is the Veeva Vault QualityOne platform used by more than 650 + of the world’s leading science and consumer packaged goods companies.
C15 is the leading globally accepted, by regulators, solution for having GPP and GMP control over the production processes, quality events and continuous training required by all jurisdictions. Full language support in more than 100 countries and a roadmap that delivers three upgrades per year from Veeva Systems and more than 1 per month from C15.
Visit c15solutions.com, call 1-416-899-3406, or email info@c15solutions.com.

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6 Innovative Ways to Help Your Business Survive the New Normal https://www.365cannabis.com/6-ways-business-survive-new-normal/ Thu, 16 Jul 2020 17:42:48 +0000 http://www.365cannabis.com/?p=6574 With the recent struggles brought on by COVID-19, businesses are trying to come up with...

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6 Innovative Ways to Help Your Business Survive the New Normal

With the recent struggles brought on by COVID-19, businesses are trying to come up with innovative solutions that will help them thrive amid unprecedented times.

We asked 6 thought leaders what innovative things they are doing to maintain business.  

Read on for creative tactics to add to your business plan during the new normal.

Create a Payment Plan

Creating a payment plan for clients is a realistic way to keep business and income flowing in. As businesses begin to re-open, it is imperative that companies adjust. More likely than not, your clients want to return to doing business with you but finances can be a holdup. By being flexible and offering a payment plan for your services, you are keeping clients and showing that you value them.

Megan Chiamos, 365 Cannabis 

Find a Bigger Purpose to Serve

Embracing the situation is going to be hard, but I can think of a few ways in which you can utilize the current situation and your transparency as an honest business-owner to the benefit of your company.

I’m talking about finding ways to serve the greater good and share them loud and proud. This new form of advertising is going to hit home with Millennials and Gen Zers as they are distrustful of traditional advertising and big on authenticity these days.

Find a cause that you feel strongly with and work with this within your company ethos.

Andrew Taylor, Net Lawman

Offer No-Contact Payment Options

One way to help your small business adapt to the “new normal” is to offer your clients payment options that minimize physical contact. It’s no secret that cash and credit cards are dirty from being passed around so much. By offering contactless payment solutions, the interactions between people and common surfaces will be minimized, and this will help to combat the spread of the virus.

Eric Brown, Aliant Payments

Test New Methods to Run Your Business

Some innovative ways to survive the new normal is just that: innovate. Pivot. Test. How can you make your product easier to access from home? We are a video company and we started to offer a way to produce zoom style interviews for companies – and it took off! Your old way of doing business won’t work anymore – innovate! My tip: Test out one new product a week.

Trevor Rappleye, CorporateFilming

Be Prepared for an Economic Downturn Beforehand

Preparation for anything does not help you avoid facing a dangerous situation but gives you the courage to face it and cope up with it. Make sure to execute some financial models with recession assumptions, it will help you keep prepared for any unexpected economic fluctuations and might help the business to stay afloat.

Rameez Ghayas Usmani, PureVPN

Don’t Rush Back to the Office

Though restrictions are beginning to lift in certain states, it might not be such a good idea to return to the office. As a business owner, the cost of running an office is huge. If working remotely went well for your business, you might want to consider continuing that for the remainder of the year. As a business operating in the midst of a pandemic, it is crucial to cut costs where you can, and eliminating rent will be one way to keep finances in the positive. 

Brett Farmiloe, Digital PR Agency

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7 Tools to Help Automate Your Business https://www.365cannabis.com/7-tools-to-help-automate-your-business/ Thu, 16 Jul 2020 17:42:16 +0000 http://www.365cannabis.com/?p=6570 With the recent struggles brought on by COVID-19, businesses are trying to save time anywhere...

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 7 Tools to Help Automate Your Business

With the recent struggles brought on by COVID-19, businesses are trying to save time anywhere they can. Many companies have turned to software to tackle the repetitive tasks they cannot afford to spend their time doing.

We asked 7 thought leaders what tools they use to help automate their business. 

Read on to discover the different tools these leaders suggest for your day to day operations.

Zappier

For businesses looking to alleviate the tedious steps that come with the day to day tasks, Zappier is a great program to use. It allows users to create automated actions on apps like Instagram, Twitter and Facebook. It also syncs up with programs like Asana and Slack. Zappier has really helped our office alleviate the pain of having to open an application and do the same repetitive tasks over and over. It saves us a lot of time and opens up space for other tasks to become a priority.

Megan Chiamos, 365 Cannabis

Outsource Shipping and Fulfillment

We outsource our shipping and fulfillment to a third-party company. This means, in practice, that when a customer places an order on our site, it’s automatically shipped out by our partner company. They have two locations (one on each coast) to maximize shipping efficiency. I know a lot of eCommerce business owners like to handle the shipping themselves, but there is a significant opportunity cost to making multiple post office trips daily. I’d recommend every business owner selling more than three products a day consider outsourced fulfillment.

Calloway Cook, Illuminate Labs

Mailchimp

Mailchimp is the best and most affordable email automation tool I’ve ever used. It’s just incredible how many insights and how much data it gives you for a fairly affordable price. The standard membership gives you everything you need to understand what is and isn’t working in an email marketing campaign.

Blake Taylor, Synergy Business Brokers

StartingPoint

We have recently started to use StartingPoint and it has been amazing for our client and service management. It allows us to ensure clients and customers are answered. We have a company portal that looks like our brand. We are also able to automate rules for inquiries to route them to the right person. It is an extremely useful tool for small to medium-sized businesses.

Ray McKenzie, Red Beach Advisors

Intercom

I use Intercom to send automatic welcome emails to new people who sign up for a free trial and also to send educational and marketing emails automatically.

Jayson DeMers, EmailAnalytics

If This, Then That Tool

IFTTT is a simple marketing automation tool that creates automated tasks based on an “if this, then that” concept. You would need to create applets to connect social media platforms together in order to auto-post one piece to any number of social sites – IFTTT links them all using your credentials and does so automatically. You may have seen on Twitter or Facebook that some posts are published via IFTTT. Many bloggers or website administrators set up extensive IFTTT schedules to publish or collect data from their social media accounts using IFTTT.

Rameez Ghayas Usmani, PureVPN

Grammarly

Grammarly is an internet browser extension tool that we use on a weekly basis. Our team does a massive amount of article writing which also brings the task of editing for grammar and spelling mistakes. Grammarly allows us to run an article through the software and see any mistakes within seconds. It will also give you the option to automatically fix the mistakes and it truly saves our team so much time.

Brett Farmiloe, SaaS SEO Company

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7 Ideas To Leverage Your Customer Data To Maximize Sales https://www.365cannabis.com/7-ideas-to-leverage-customer-data/ Thu, 16 Jul 2020 17:41:41 +0000 http://www.365cannabis.com/?p=6565 Data is collected from all kinds of sources, including purchase history and interests. While there...

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Data is collected from all kinds of sources, including purchase history and interests.

While there is plenty of information to sort through, how to use it often becomes a question for businesses.

Seven professionals share their insights on how they record, track and leverage customer data to maximize sales.

Create a Customer Profile

Customer data is useful to create a customer profile. Use your data to figure out who your customers are, what they like and how you can best serve them. When you know who your customer is, you can then maximize that profile and connect with those types of people who would need and want your services. It also allows you to know how you can best serve already existing customers in order to retain long-term loyalty. 

Megan Chiamos, 365 Cannabis

Personalize Using Customer Buying History

Imagine the next time you reached out to a past customer, instead of just a generic coupon or pitch email, you looked at their buying history and location and instead sent them a personal video email. You tailored the messaging to make it educational and informative and because you are leveraging customer data (from your CRM or wherever you are holding it), the customer gets a better experience that feels concierge. If you are looking to win in sales or marketing in 2020, it’s vital you evolve beyond just selling a commodity. You need to sell an experience. The companies that use data to become relational (vs. just transactional) will win.

Casey Hill, Bonjoro

Provide Useful Information

We are constantly talking to our core customers in-person on the grounds at music festivals, live chat, emails, calls, and on social media to better understand what they are asking for. We take that feedback to our eCommerce committee to execute upon those requests. All CX changes are A/B tested and tracked extensively before and after the changes are made. For example, our customers were having issues determining sizing for different garment types so they requested extensive model measurements including height, bust, waist, hips, etc. We took the extra steps to provide all of those details. This improves the overall customer experience and helps us to meet our customer’s expectations.

Brian Lim, INTO THE AM

Use a Good Email Provider

Email makes up a big chunk of our revenue and segmentation is key for better targeted and personalized emails. Having a good email provider allows you to segment your customers for email flows such as browse abandonment and abandoned carts, which are based on behavioral triggers after they’ve shown intent, and have a great return on investment. Also having a sequence of informative emails that address any blockers for your customers go a long way during the pre-sales process. Just the same, having a sequence of emails post-purchase to ensure the customer has a seamless experience with our product has resulted in additional sales and referrals for us.

Raveena Cheema, Purple Rose Supply

Conduct Outreach

One of the most beneficial uses for customer data is outreach. Using customer emails to sincerely check in on how the customer is enjoying the product or even asking for areas your business can improve on is a fantastic way to build relationships and make future sales to that same customer. 

Brett Farmiloe, SaaS SEO Company

Lookalike Audiences

We try to create a lookalike audience of previous customers in different regions and demographics to boost sales. Now, this is eventually a hit and trial method but once you have a working audience, you can create as many lookalike audiences as you want.

Osama Khabab, MotionCue

Automate Repetitive Tasks

Implementing marketing automation tools that reduce our time spent on admin tasks and free up our sales team to develop stronger relations with clients and leads. Many of these tools have time tracking plugins or features which also help you to improve on your personal productivity.

Mike von Guilleaume, Ecommerce Strategist

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8 Ways To Get More Accurate Inventory Supply Counts https://www.365cannabis.com/8-ways-to-accurate-inventory-counts/ Thu, 16 Jul 2020 17:41:08 +0000 http://www.365cannabis.com/?p=6562 Keeping an accurate inventory is crucial to making sure you know what products are selling...

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8 Ways To Get More Accurate Inventory Supply Counts

Keeping an accurate inventory is crucial to making sure you know what products are selling and which are not. It also helps you keep track of your assets.

Sometimes, keeping track of all your product can get overwhelming.

We asked eight professionals how they plan, track, and manage their inventory.

Read their tips for ensuring accuracy below.

Get Organized

Organization is key. Having a designated and detailed spreadsheet with all items will help keep track of what is being spent and what is being bought. It also helps to have a designated inventory room so that they are easily accessible when needed. Putting an employee in charge of this will keep things in order and ensure that all other staff are communicating with the same person and that one person has a handle on all inventory. 

Megan Chiamos, 365 Cannabis

Find a Digital Program

Finding a digital program to organize and keep track of all of your inventory is a life-saver. This will ease employee fatigue of having to manually keep track of supplies and is a more efficient use of employee time. Also, getting on a productive counting system will help facilitate a smooth system of tracking and keeping data. 

Brett Farmiloe, Digital PR Agency

Map Out Inventory

If you’re running a rental equipment business, the first step to an accurate inventory supply count is to map out inventory. Because equipment is consistently being checked out and returned, you’ll need to establish a baseline inventory to keep track of what’s coming and going. Figure out what you have, how much you have, and then establish a way to keep track of it all. 

Carey Wilbur, Rental Equipment Financing 

Use a Proper Inventory Tool

Inventory management is tricky for any business. But one thing is clear: if you’re still using spreadsheets for inventory tracking, you will die young. Using a proper inventory tool is the key. A good tool will allow for custom inventory object setting and specific rule setting. In our case, we use a highly customizable platform Ontraport. We set up a custom inventory object for each of our SKUs and decrease it by 1 after each order ships; the system then alerts us when inventory is getting low for a SKU and it is ready for re-order.

Michael Kansky, BigMouthSurvey

Ensure Each Product Has a Unique Barcode

The most important requirement is to ensure that every product has a unique barcode and that all shipments from your suppliers come pre-barcoded. In addition, ensure that you are scanning each of the barcoded products into your inventory management system upon receipt. This process ensures that you received the right amount of inventory. In addition, as products are shipped out to customers, the barcodes can be scanned into the system to reflect the sale of that inventory. While it takes time and money to set up this kind of system, it pays dividends by greatly reducing the complications of inventory management and the risks of inaccurate supply counts. 

Jessica Rose, Copper H2O

Shopify Plus

We are planning, tracking, and managing our inventory by using Shopify Plus w/ an ERP behind the scenes to connect our six online e-commerce stores. We use an open-to-buy system for managing inventory, and we are using the purchase order process within our ERP to create purchase orders, to receive, and for accounting purposes. 

Brian Lim, INTO THE AM

Integrate Scanning Technology With Smartphones

Today there are no excuses for data gaps in your inventory, and ever more pressure to make processes entirely traceable and trackable. One simple way to make this possible is by integrating scanning technology into your app or website so your workforce can identify packages and stock with their own smartphones. By scanning serial numbers, delivery orders and barcodes on any standard smartphone, you can enable end-to-end visibility from production through to delivery.

Lukas Kinigadner, Anyline

Use Customer Data to Project Upcoming Inventory

Planning for the inventory starts with knowing what customers want. Then know how much to stock for peak and off-peak seasons so you neither have too little nor excess inventory. We use data from previous years to stock what we expect customers to come looking for at a specific time. 

James Jason, Mitrade

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